Sell it yourself

Sell your property, keep the commission.

No agent. Folio gives you everything an agency would: an AI-written listing, marketing know-how, and a buyer CRM to run the whole sale through to settlement.

$0 agent commissionNo success feeIncluded in your plan
Write your listing now
✦ AI listing writer

A standout listing in seconds.

Find your address, add a few details, and Folio writes the copy and suburb insights, then publishes you live, pinned on the map.

Property
For sale
Layout
Parking
Measurements & age
Valuation (optional)
Inclusions & features

Fill in the details and Folio’s AI writes a polished listing with suburb insights, the kind of copy an agent would charge for.

Everything you need to market it

A simple playbook so nothing gets missed.

AI listing copy

A polished description, headline and suburb insights written for you, above.

Great photos

Bright, decluttered, wide shots. Lead with the hero image. Book a pro through Folio if you want.

Set your price & method

Asking price, deadline sale, auction or by negotiation, with guidance on what suits your market.

Open homes with QR sign-in

Run your own viewings; visitors check in by scanning a code and land straight in your buyer list.

Building report & legal

Order a building report and line up a property lawyer in a couple of clicks via Folio services.

Premium placement

Optional boosts to put your listing in front of more buyers and investors.

Manage your buyers like a pro.

Folio’s built-in CRM keeps the whole sale organised: every enquiry, viewing and follow-up in one place, so serious buyers never slip through.

Step 1
Enquired

Every enquiry lands in one inbox. No lost emails.

Step 2
Inspected

Track who viewed, at an open home or private viewing.

Step 3
Interested

Capture feedback and price indications as you go.

Step 4
Offer

See your hottest buyers and move them to an offer.

Plus automatic follow-up reminders and open-home check-ins that drop straight into your pipeline.

Selling privately: questions

Can I sell my house without a real estate agent in New Zealand?

Yes, private (agent-free) sales are completely legal in NZ. Folio gives you agent-grade tools to do it: an AI-written listing, marketing guidance, a buyer CRM, open homes and a guided path through offers and conditions to settlement.

How much does it cost to sell a property on Folio?

Listing is included in your Folio plan. There's no agent commission and no success fee, so you keep what would otherwise go to an agent. You'll still pay your own legal/conveyancing costs, as with any sale.

Do I need a lawyer to sell privately?

Yes, a lawyer or conveyancer handles the sale and purchase agreement and settlement, whether or not you use an agent. Folio guides the marketing and buyer process; your lawyer handles the legal transfer. This is general information, not legal advice.

How does Folio's AI listing writer work?

You enter the property's details and Folio drafts a polished listing with suburb insights, which you can edit before it goes live. It's built to read like a professional agent listing. You stay in control of the final copy.